photo: bernswaelz


A na­tional cul­ture’s prod­uct phi­los­o­phy is what it de­fines as a good prod­uct. The char­ac­ter­is­tics of a good prod­uct. Its char­ac­ter. Be­cause there are dif­fer­ences be­tween na­tional cul­tures, there are dif­fer­ences be­tween prod­uct philoso­phies.

If the Amer­i­can and the Ger­man prod­uct philoso­phies were the same, or sim­i­lar, their prod­ucts would look the same, or sim­i­lar. They would have sim­i­lar char­ac­ter­is­tics.

But often they are not the same, not even sim­i­lar. When the two cultures col­lab­o­rate they do so in order to pro­duce a re­sult, a prod­uct, a ser­vice.

The bet­ter they un­der­stand the dif­fer­ences be­tween their re­spec­tive prod­uct philoso­phies, the bet­ter they can pro­duce great re­sults.

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